Jaguar Partners with Design Schools to Envision Future Jaguar Sports Car

PRIVATE - 2015 JAGUAR DESIGN WEEK - PASADENA - RAWSOn May 22, 2015, Jaguar announced its partnership with two premier U.S. design colleges, Art Center College of Design in Pasadena, CA and the Academy of Art University in San Francisco, CA. Student participants in the program will have the opportunity to work on Jaguar design briefs to create a 2030+ model year concept vision halo sports car and 2+2 sports coupe four-door interior. The design briefs were created by the Jaguar Design team who will interact with students throughout the semester and ultimately judge the students’ work.

Taking place over the summer semester, the design program will last a total of 12 weeks from start to finish while students transform concept sketches to scale models, both in digital and in clay form. During this time period the students and instructors will work closely with Ian Callum, Jaguar Design Director, and his team on all elements from inspiration, concept sketches to final design approvals, providing an experience as if in an actual global manufacturing design studio.

When the semester ends in August, students will present their final concepts to the Jaguar Design team who, with school faculty, will select the most successful designs.

“Partnering with Pasadena’s Art Center College of Design and San Francisco’s Academy of Art University will be an exceptional design experience for both the students and Jaguar,” said Callum. “The program will provide unique insight for both design schools and Jaguar as to what performance and luxury may look and feel like in the future.”

Art Center College of Design is a world renowned school noted for its Transportation Design program that started more than 80 years ago. Today, graduates of the college are influencing decisions at the majority of the world’s automotive design studios. Under the direction of the Jaguar Design team, Art Center students will undertake a dream creative brief assignment – to design an iconic gasoline powered sports car. Focusing on design language, sculpture and proportion, students will explore future design philosophies for Jaguar that prioritizes form and visual identity. Both interior and exterior concepts will be created in physical and digital form, utilizing the latest in technology and practices.

Founded in 1929 and located in San Francisco, California, Academy of Art University is the largest private Art and Design school in the country with over 17,000 students enrolled. Academy of Art University’s industrial design department was established in 1992, followed by the addition of the transportation design major in 1998. The University’s open enrollment policy offers greater opportunities for students to enter art and design fields and discover their true calling. The Academy of Art University in San Francisco will work collectively between two design briefs. The first is to develop an interior environment for halo sports car. The second is to push opulence into new territory by creating an interior cabin for a 2+2 seat configuration in a large sport coupe four-door. Design teams will be composed of individuals from four design disciplines: industrial designer, color and materials designer, human machine interface designer and a digital modeling designer. The Academy of Art program will also benefit from Jaguar Land Rover’s Portland facility where cutting edge technology and groundbreaking interface design are cultivated.

Visit the Jaguar Orlando website to view the entire Jaguar collection.

5 Reasons to Detail Your Jaguar

auto-detailing-624x269Spring is here, and that signifies the idea of Spring cleaning. Your Jaguar vehicle would benefit from the kind of in-depth cleaning detail work that we provide at Jaguar Orlando in our Service Department.

There are several reasons to detail a car beyond increasing resale value. Learn how car detailing improves your vehicle’s looks, safety and reliability.

Proper detailing is much more than cosmetics – it improves and maintains the health of your car in much the same way as changing the oil and spark plugs. While detailing takes a bit of effort, the benefits to reliability, safety and beauty are all worthwhile.

Paint Health
Proper cleaning, polishing and waxing greatly extend the life of a car’s paint. Your paint protects the metal underneath. If allowed to degrade, rust and corrosion can wreak havoc on your car with potentially devastating results. Our service experts at Jaguar Orlando know how to effectively maintain the new car luster of your finish.

Road Salt
In areas that experience seasonal snow fall, road salt can be one of the best reasons to regularly detail your car. Deposits of salt and mud can build up in wheel wells and under the chassis. Given enough time, these deposits can eat right through your paint, causing damage to the chassis that isn’t easily repairable.

Improved Lighting Ability
Part of proper detailing is making sure your headlights and taillights are clean and free of damage. Even mild deposits of dirt and grime on your lights can cause large reductions of available light, which can be potentially dangerous at night or in harsh weather.

Interior Condition
By regularly cleaning your interior, you keep all the materials in pristine condition, get rid of any bad odors, protect surfaces from fading and help prevent any degradation of the dash panels. Not only does this greatly improve resale price, it also adds a great deal of comfort for the driver.

Wheels and Tires
Oils, solvents, brake dust and other chemicals frequently encountered during normal driving can have a negative effect on your wheels and tires. By properly detailing them, you not only keep them looking good, but you also reduce the risks of cracking in the sidewalls or failure of the wheels due to corrosion.

Proper detailing not only helps to keep your car looking great, it helps to keep it running great both inside and out. This not only improves value and safety, but also personal comfort and pride in your car.

At Jaguar Orlando, customer satisfaction is our primary goal and that’s why all the consultants at Jaguar Orlando are here for you throughout your entire Jaguar ownership.

Today’s Jaguars are more affordable, and are second to none in performance and style, allowing Jaguar Orlando to continue to grow as Central Florida’s only Jaguar dealership. In doing so, Jaguar Orlando and their dedicated staff will continue to service all of our customers, new and old, with trust, integrity, and care.

Treat your vehicle right by visiting our Jaguar Orlando dealership’s Service Department for all your service, maintenance and repair needs. Schedule a vehicle service appointment for expert showroom detailing, an engine tune-up, oil change, tire rotation, transmission flush and more using this service scheduling form. Our service team will be in touch with you to confirm you appointment!

Jaguar Orlando, when only the very best is good enough!

Fall Car Care Tips from Jaguar Orlando!

FallCarCareIt’s that time of year again. Summer is coming to an end, parents have sent their children back to school and although you may not live in a part of the country where the temperatures drop below 50 degrees, you may be traveling to a part of the country where they do! The start of Fall is the perfect time of year to prepare your vehicle for colder temperatures and traveling for the upcoming holidays. Jaguar Orlando would like to offer the following car maintenance tips to get vehicles ready for the damp, cold road ahead! Continue reading

Happy Labor Day from Jaguar Orlando!

Labor DayIt’s that time of year again. That time where yet another summer is coming to an end, school is getting back in session and we start to make that transition into the fall season. Labor Day is the one holiday that honors the hard working people of America, and gives us all a moment to relax, cook-out with family friends and relish in the final days of summer. Whether you took a weekend getaway, stayed home and relaxed with family and friends, or decided to take advantage of awesome Labor Day sales, we hope you get a chance to unwind and have fun this Labor Day. And of course, we at Jaguar Orlando would like to wish each and every one of our customers a happy Labor Day! Continue reading

Get Your Car Ready for Back-to-School at Jaguar Orlando!

BacktoSchoolIt seems like only yesterday we were cheering for the last days of the school year and the lazy summer days to come. Unfortunately, time flies when you are having fun and the back-to-school season has somehow arrived! We know you are busy checking school supply lists and shopping all the back-to-school sales for great deals on the trendy must-haves for your little ones, but have you considered what you need to do to get your vehicle ready for the daily commute? At Jaguar Orlando we want to help you mark that item off your list! Continue reading

Summer Pet Safety Tips from Jaguar Orlando

WARNINGWe at Jaguar Orlando know how important your pets are to you- they’re a part of your family! Just like family, it’s often times fun to bring your pets along on a drive around time or road trip across the country. But also just like your family, you want to keep your pet safe, which is why we want to encourage pet safety during the hot summer months. You love having your furry little friend in the passenger seat, and they may love you for it, but if there’s the possibility of your pet being left in the car alone, sometimes it’s best to leave them in the comforts of an air conditioned home. On an 85-degree day, it only takes ten minutes for the inside of your car to reach 102 degrees even when the windows have been left open an inch or two. Within 30 minutes, a car’s interior can reach 120 degrees! The temperature outside may be a pleasant 70 degrees, but the inside of your car can be 20 degrees hotter; and against popular belief, shade offers little protection on a hot day and moves with the sun. Continue reading

Tips for Getting Better Gas Mileage This Summer

Gas PumpsIf you’re hitting the road for this summer, then you probably care about getting the most out of your vehicle — namely, getting the most out of the gas you put in the tank. There are some easy things that you can do to cut down on your gas bill in your existing vehicle. At Jaguar Orlando, we thought we’d put together this list of helpful tips to get the most out of each gallon you put in the tank! Continue reading

5 Steps To Take Before Buying a New Car

Car BuyingIs the hustle and bustle of everyday driving starting to take its toll on your recent vehicle? You might have managed to keep your car in good shape, but years of constant driving can do damage to any car! Dealing with repetitive car repairs can be costly, not to mention tedious. In many cases, buying a new car is a more economically viable option. Continue reading

Safety Tips for Driving in Summer Storms!

StormsSpring and Summer storms can crop up fairly quickly! Storms always have a level of danger to them, but when you’re stuck out in a downpour while on the road, the danger level always increases! It’s important to know how to react when a storm hits while you’re behind the wheel, so checkout the tips below to help you stay safe! Continue reading

Tips to Help your Vehicle Survive Hot Temperatures!

Summer Car CareWhen we think about taking care of the internal components of our car, we typically associate car problems with winter. However, heat can also push a vehicle past its limits. Jaguar Orlando recommends drivers address five key areas of their vehicle to ensure it survives the high temperatures. Remember, a safe vehicle means a safer you!  Continue reading